«I am fluent in 100500 manicure techniques, I paint on nails better than Pablo Picasso on canvases, a certified doctor and psychologist, I do a manicure in an hour, but there are no clients … Or not as much as I would like …»
Is that familiar?
Let’s try to figure it out.
And who are you besides a manicure technician? How do you live? How do you have fun? Why should the client choose you? And anyway, how should the public know how good you are?
You need to talk about yourself.
Do you have pages in social networks? Good girl, if you have. And what is on your page? Only the nails? Articles from the Internet like “Why does gel polish peel off?” or «How to hold a hand in a lamp?». And where are you? Oh yes, here you are in the countryside with friends and a barbecue. Funny, right? And the clients feel funny. He does not see the nail technician. He sees a random Luska, Masha, Katka. Not a nail technician! And does not take you seriously.
Wait, not fall in despair! Everything can still be saved.
Take a pen, write down the recipe:
For example: “Experience five years, and do manicure without injury. I know how to choose a base for the client’s nails; I draw the perfect french manicure. I improve my skills annually.”
What photos do you need:
– a good portrait photo – it will be the face of your profile
-photo in work or with a tool – so that the client understands the nature of your activity
– Just a few good photos where you – it’s you.
We figured out online life, but what to do in offline?
It’s simple – to be human. Be a nail technician.
And remember, you are not a servant. You are a nail technician, a specialist in the nail industry! A person who not only can “paint nails”, but knows how to do it qualitatively, safely and correctly!
You are a man, you are a professional.